Welcome to stern coaching
Stern Coaching is for serious coaches who want real results — not just another overpriced group program with a flashy name and no follow-through.
We help individuals start or grow their online coaching business the right way. No fluff. No gimmicks. Just proven strategies, real 1-on-1 support, and a hands-on approach that actually works.
We got tired of watching people get sold into generic group courses with zero direction. So we built something better. Our team has taken fitness businesses from $0 to over $500,000/month in revenue — and we teach what we actually do, not theory.
Whether you’re just starting out or ready to scale, we’re here to help you grow a profitable coaching business that lasts.
Work from anywhere, pick the clients you actually want to work with, set your own rates, and build a life on your terms.
We’re talking real revenue — not a side hustle that barely pays the bills. A business that builds financial freedom, no matter the economy.
No more dragging through the week or clock-watching till Friday. You’ll actually enjoy what you do — and get paid well to do it.
You’re not getting tossed into another cookie-cutter course. At Stern Coaching, we walk with you step-by-step to grow a real, profitable coaching business. Here’s how it works:
Stern Coaching is for action-takers who are tired of guessing, tired of spinning their wheels, and ready to actually grow a coaching business that makes money.
Whether you’re brand new or already coaching — if you want to build trust, create real results, and consistently sell your offers online without gimmicks — this is for you.
If you’re willing to show up, get feedback, and put in the work… we’ll show you how to build a business that lasts.
These are everyday people who went from stuck or struggling to thriving — and you could be next.
Stern Coaching is led by Ted Stern — a former cop turned top-performing entrepreneur who built one of the biggest online fitness programs for first responders in the U.S., Fit Responder.
After scaling that company from scratch to multiple 7 figures per year, Ted mastered the game — sales, marketing, fulfillment, systems — all of it. He’s been featured in magazines and news outlets across the country for his work.
Now, he’s focused on helping other coaches skip the trial-and-error and build real businesses that work. If you want guidance from someone who’s actually done it — not just talked about it — you’re in the right place.
This is coaching from the trenches, not from the textbooks.
“I have made over $400,000 in online coaching since starting with Ted Stern”
“I have made over $4million dollar in sales since Ted helped me learn sales.”
“I have made almost half a million dollars since joining Ted and his team”
“I have made over $400,000 in online coaching since starting with Ted Stern”
“I have made over $4million dollar in sales since Ted helped me learn sales.”
“I have made almost half a million dollars since joining Ted and his team”
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